Sports participation and outdoor activities demand protection of your joints and skin, but what about the less obvious damage that can happen to your eyes if protective measures are not taken? Dr. Daniel J. Dodson of North Oaks Eye Care Clinic in Hammond, La. offers helpful tips to protect your eyes from sun exposure and sports injuries.
For more information, about North Oaks Health System, visit http://www.northoaks.org.
Simple Steps to Protect Your Online Reputation
Is your business devoting the time it needs to managing your online reputation? Most offline businesses never think about it. They may not even know the damage that a negative review might be causing them.
What folks don’t realize is that reputation management is something you have to be proactive about. You don’t wait until an attack comes and then start worrying about it. Once that happens, it’s too late. One site that talks badly about your company can be seen all the time all over the world.
Step One — Monitor Your Online Rep
It all starts with simply keeping tabs on what’s being said about your company online. You can start by searching for your name in the search engines. Next, search for your name along with ‘reviews.’ After that, try your name with a bunch of nasty negative search terms like, ‘sucks,’ ‘stinks,’ ‘horrible,’ ‘scam,’ and, ‘lousy customer service.’
Well, hopefully you don’t get any exact matches for any of those. You might want to make sure you’re sitting down just in case you do!
Step Two — Respond Quickly
This is definitely the trickiest step. You should respond as quickly as possible but at the same time, don’t say anything rash.
If you find a review or website that has a legitimate complaint about your business, take a few minutes and sulk. When you’re finished, get ahold of yourself and craft your reply.
Respond to the listing and first of all, thank them for the feedback. Then ask if there is any way your service can be improved. You might tell them that you’ve taken it into consideration and brought it up with your staff. The important thing is that you’re letting other people who read the negative listing know that you’re listening and you care.
If it’s something that’s just outright mean, insulting, obscene, nasty or slanderous, contact the website owner and ask them to remove it. Some sites will let you ‘flag as inappropriate.’ If you don’t get a response from the owner, you can contact the hosting service and let them know there’s something libelous on one of the sites they host.
If the problem’s more complex than that, you might consider hiring reputation management specialists. This is a growing industry and there are lots of specialists offering their services.
Step Three — Get Good Reviews
Good reviews can often neutralize bad reviews. Ask your customers to leave you feedback at review websites like Yelp, Citysearch, Google Places or any other relevant review sites. To get them to do it, offer a discount or coupon for each review. Tell lots of people because it’s all about the numbers — there’s a certain percentage who’ll tell you they’ll do it but won’t.
The most important thing is that you’ve got to be civil. The reason is that everybody else is going to be reading it. If you reply in a nasty way, you’ll look desperate and defensive, and that’ll just cause more damage to your online reputation.
http://www.IMresourcesAUS.com.au or our official facebook page
Secret Safe: http://bit.ly/SuperSecretSafe
Butter Candle: http://bit.ly/ButterCandle
Solar Scorching: http://bit.ly/MegaSolarScorcher
Water Fuel: http://bit.ly/WaterFuelConverter
As always, big thanks to my friends Scott & Brendo for letting me use their song (“The World Turns” – Instrumental). If you like their music, you can download it here: http://bit.ly/ScottBrendoiTunes
Project Inspired By:
Intel / McAfee and their request to come up with “digital life” hacks, for methods of creating strong passwords, practical for everyday users.
The ideas and examples demonstrated in the video are suggestions for practical development of strong memorable passwords based on my personal research and experience. Having a strong password will not guarantee your accounts cannot be compromised. There are many people with many ways to trick you into giving out personal information. See below for links to more information on how you can be better protected. Use of video content is at own risk.
Project History & More Info:
Helpful Hints for Extra Security:
– Have you already been hacked? .. Contact your web service and follow steps for recovering account. Change passwords to all compromised accounts asap. You can find contact information and guidance at http://www.staysafeonline.org/stay-safe-online/keep-a-clean-machine/hacked-accounts
– Never click the link on an email that asks you to log into your account. For example, if you get an email claiming to be from “Paypal”, “eBay” or any other sensitive site asking you to log in, it’s probably a phishing scam. To be safe, log into the account by going directly to their website.
– Avoid forwarding emails to multiple recipients. Forwarding mass emails is a great way for hackers to collect lists of passwords, and begin phishing for sensitive personal information. To be save, avoid forwarding mass emails, and do not click on links in suspicious emails.
– If an email looks suspicious, don’t even open it.
Why write down passwords on a piece of paper?
“Simply, people can no longer remember passwords good enough to reliably defend against dictionary attacks, and are much more secure if they choose a password too complicated to remember and then write it down. We’re all good at securing small pieces of paper. I recommend that people write their passwords down on a small piece of paper, and keep it with their other valuable small pieces of paper: in their wallet.”
—Bruce Schneier, 2005
Like any security measure, super strong passwords will not guarantee you ultimate protection, but these ideas are simple, and are certainly the first line of defense in protecting your accounts.
Once again, special thanks to http:/www.intel.com/lifehacks for supporting this project. Be sure to check out http:/www.intel.com/lifehacks for digital life hacks like these, as well as a chance to win a free Ultrabook.TM
Every startup today should be thinking about its approach to security. This is especially true for companies with access to sensitive information about individual consumers.
Sumit Agarwal, Co-Founder and VP of Product at Shape Security, addressed this issue at a recent KPCB 12-200 CEO Workshop. “If you’re like most of the people I talk to, security is a little bit like getting in better shape,” he said. “You know what you need to do – but that’s not going to happen, not this year.”
Agarwal told the audience that he would give them concise and actionable advice: the “five very best things I picked up at Google, in the Air Force, the NSA, and the rest of my career that will give you the best bang for your security buck.”